Archive for October, 2012


October 19, 2012

This weekend marks the 15th Birthday of Build-A-Bear Workshop! Our first store opened at the Saint Louis Galleria in St. Louis, MO in October of 1997 and we’ve been sharing smiles and making memories with our Guests ever since. As part of our birthday celebration, we are inviting Guests to make special stuffed animals for free to donate to Toys for Tots in the U.S. and Salvation Army in Canada on Saturday, Oct. 20 and Sunday, Oct. 21. This special effort will help kick off the holiday toy drives for both organizations this season.

Build-A-Bear Workshop is a company with heart and Stuffed with Hugs is a way to give our young Guests the opportunity to give back. Over 30,000 stuffed animals will be made and donated to children who might not otherwise receive gifts this holiday. As we celebrate our birthday, we also commemorate 15 years of giving back to important causes around the world.

Supporting causes that are important to our Guests- like children’s health and wellness, animals, and literacy- has been a part of the Build-A-Bear Workshop teddy bear culture of sharing and caring since the very beginning. Build-A-Bear Workshop and its foundation have given nearly $31 million to these important causes and we have always shared the hug of a teddy bear wherever needed locally or abroad.

We are looking forward to continuing this commitment to giving back through Stuffed with Hugs. Participants can meet Build-A-Bear Workshop mascot, Bearemy® and enjoy a variety of 15th birthday celebration activities. As a thank you for helping, Guests will receive a Build-A-Bear Workshop coupon for a future visit. To learn more about Stuffed with Hugs weekend activities or to find a store in your area, visit I hope to you can visit a Build-A-Bear Workshop store near you this weekend, participate in Stuffed with Hugs, and help brighten kids’ holidays with teddy bear hugs!

All the beary best,
Maxine Clark
Chief Executive Bear